Bybit Launches Crypto Trading Platform in Indonesia
Bybit has formally introduced its crypto trading platform, Bybit Indonesia, following the acquisition of a majority stake in PT Enkripsi Teknologi Handal, previously known as NOBI. This strategic move allows Bybit to operate under the jurisdiction of Indonesia’s Financial Services Authority (OJK), ensuring compliance with local regulations. The launch is significant for Bybit as it reinforces its footprint in the Indonesian market with a locally regulated entity, distinguishing it from its previous operations that relied solely on their international platform.
Trading Offerings and Management
The newly established Bybit Indonesia will initially offer over 500 trading pairs, leveraging Bybit’s global liquidity along with stringent market surveillance and risk management measures tailored to meet the existing legal frameworks in the country. The management team from NOBI has been retained, with Lawrence Samantha taking the helm as CEO. Meanwhile, Dionisius Evan continues as COO and Steven Gotama assumes the role of CMO. Samantha emphasized that this merger enables them to merge Bybit’s extensive global resources with the proficiency of a seasoned local team well-versed in Indonesia’s regulatory landscape.
Growth of Cryptocurrency in Indonesia
As of early 2026, Indonesia boasted over 21 million cryptocurrency consumer accounts, with a noticeable increase to 21.37 million by March. The trading volume for crypto reached approximately IDR22.24 trillion during that same month. This growth is indicative of the burgeoning crypto landscape within Indonesia, supervised by the OJK, which has granted licenses to 31 crypto-related institutions as of March, including exchanges and custodians.
Regulatory Trends and Market Strategy
In addition to Bybit’s entrance, other international exchange platforms, like BTSE, have also adapted to local regulations, with BTSE recently launching its own compliant exchange in Indonesia. These expansions reflect a larger trend of increased regulatory scrutiny in the country’s cryptocurrency sector, where the OJK has enhanced licensing and consumer protection measures. Bybit’s initiative aligns with its broader strategy to penetrate regulated markets, as demonstrated by its acquisition of a Virtual Asset Platform Operator license in the UAE in late 2025.
Commitment to Education and User Onboarding
As Bybit Indonesia prepares to roll out its offerings progressively, the platform emphasizes its commitment to education for local users through Bybit Learn. This effort aims to facilitate the onboarding of existing NOBI customers to the new platform while broadening its service capabilities in Indonesia. The company’s approach marks a significant moment for both Bybit and the evolving regulatory landscape of cryptocurrency in Indonesia.
