Significant Investment Announcement
On May 15, 2025, in Zurich, Switzerland, significant movements occurred in the realm of digital assets as GSR, a prominent player in cryptocurrency investment, announced an equity stake in Maverix Securities, a Swiss firm recognized for its innovative structured investment offerings. This strategic investment fosters a broader cooperation between GSR and Maverix aimed at designing cutting-edge digital asset products tailored for institutional and professional investors.
Advancements in Digital Investment
This collaboration signifies a pivotal advancement in merging traditional financial frameworks with the burgeoning digital asset landscape. With GSR’s backing, Maverix will focus on launching structured products that are linked to digital currencies, in addition to creating and listing exchange-traded products (ETPs) associated with major cryptocurrencies.
The alliance between these two firms harnesses their respective strengths effectively. GSR brings a wealth of knowledge in digital asset liquidity and risk management, while Maverix contributes its established capabilities in issuing investment products and a solid history of launching such solutions on the SIX Swiss Exchange. Together, they will provide compliant and value-oriented digital investment options, subject to relevant regulatory approvals and standards for investor suitability.
Executive Perspectives
Alain Kunz, Managing Director at GSR, expressed enthusiasm for the partnership, emphasizing that it aligns well with both companies’ strengths: “We’re excited to join forces with Maverix to deliver digital asset solutions that combine the precision of traditional financial engineering with the transformative potential of blockchain-based assets.”
Echoing this sentiment, David Schmid, Co-CEO of Maverix, noted the growing investor interest in risk-conscious digital asset exposure: “Partnering with GSR gives us access to world-class digital asset infrastructure and a network that will be instrumental in accelerating our product roadmap. GSR also fits perfectly into our partner strategy — we deliberately seek selective, high-quality collaborations that expand our ecosystem and support long-term innovation.”
Institutional-Grade Products
The partnership is set to introduce a variety of institutional-grade products, including yield-boosting structured offerings, tailored crypto index strategies, and advanced derivatives and risk management tools. These products aim to align with the evolving requirements of professional investors who are seeking regulated and risk-adapted access to digital assets. Further details can be found at www.mavx.com.
Leadership and Future Outlook
As part of this collaboration, Alain Kunz will join the Board of Directors at Maverix, enhancing their strategic connection and expediting product development. The initial offerings from this partnership are anticipated to roll out in the latter part of 2025, targeting both professional and institutional investors in key global markets.
Company Backgrounds
About GSR
Established in 2013, GSR has become a leading entity in the field of digital asset trading and liquidity provision. With extensive expertise in cryptocurrency markets, GSR conducts some of the industry’s most advanced trading operations and collaborates with major token projects, trading platforms, and institutional players, providing a comprehensive range of trading and investment solutions. The firm is based in London with offices spanning the United States, Europe, and Asia.
About Maverix
Operating since 2008, Maverix Securities stands out as a preeminent Swiss Securities House in the structured products sector, delivering innovative solutions to professional asset managers, banks, and institutional clients. The firm’s approach fuses cutting-edge technology with deep industry expertise and creative thinking to meet its clients’ objectives.
