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KuCoin Unveils xStocks: A New Gateway to Global Tokenized Equities for Investors

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KuCoin Introduces Tokenized Stocks: xStocks

On July 18, 2025, in Victoria, Seychelles, KuCoin announced a groundbreaking initiative to enhance its array of investment options with the introduction of tokenized stocks, known as xStocks. This innovative offering is powered by Backed, a Swiss-based company, and is designed to facilitate easier access to global assets while significantly simplifying multi-asset portfolio management for investors.

Inaugural Lineup of xStocks

The inaugural lineup of xStocks includes notable assets such as:

  • SPYx (representing the S&P 500 ETF)
  • CRCLx (Circle)
  • TSLAx (Tesla)
  • MSTRx (MicroStrategy)
  • NVDAx (NVIDIA)

Each of these tokenized equities is backed on a one-to-one basis by actual shares stored in secure collateral accounts that are insulated from bankruptcy risks. The tokenization process utilizes the Solana blockchain, ensuring speed and efficiency in transactions.

Market Context and Investment Opportunities

Recent financial developments have provided an ideal climate for this launch; just days before the xStocks announcement, NVIDIA made history by becoming the first publicly traded company to surpass a $4 trillion market valuation on July 10. Shortly after, on July 14, Bitcoin reached an unprecedented milestone, soaring past the $120,000 mark for the first time. This convergence of bullish trends in both traditional equity markets and the cryptocurrency space positions xStocks as a unique investment vehicle that bridges these two worlds.

By facilitating access to both cryptocurrency and leading US equities, xStocks allows investors to diversify their portfolios effectively—holding tokenized shares of companies like NVIDIA in tandem with Bitcoin. This development enhances KuCoin’s status as a comprehensive platform for asset allocation, ensuring both accessibility and transparency.

CEO’s Vision and Commitment

BC Wong, the CEO of KuCoin, emphasized the importance of sustainability and security in investment practices in his remarks during the launch. He stated, “At KuCoin, our commitment to protecting users’ assets while promoting long-term growth aligns with the introduction of xStocks. This product is a vital step toward integrating traditional finance and the evolving Web3 landscape.”

KuCoin aims to continue enhancing its offerings and user experience, allowing investors to capitalize on global growth opportunities from a single account.

KuCoin’s Growth and Recognition

Since its founding in 2017, KuCoin has expanded significantly, now serving over 41 million users across more than 200 countries and regions. Known for its robust security protocols and innovative solutions, the platform has received accolades, including recognition on Forbes’ list of “Best Crypto Apps & Exchanges” and a place among Hurun’s “Top 50 Global Unicorns” in 2024. It has also achieved SOC 2 Type II and ISO 27001:2022 certifications, underscoring its commitment to information security and risk management.

Collaboration with Backed

Meanwhile, Backed, established in 2021, plays a pivotal role in creating compliant tokenized equities and ETFs, including the ambitious xStocks product line, which supports both Ethereum and Solana ecosystems through ERC-20 and SPL token standards. This collaboration exemplifies a forward-thinking approach to investment in the growing intersection of traditional finance and blockchain technology.

Conclusion

As KuCoin continues to innovate and expand its product ecosystem, the introduction of xStocks marks a promising new chapter for both the platform and its diverse user base, providing them with valuable tools for navigating a rapidly evolving financial environment.

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