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Ninjas in Pyjamas’ Parent Company Enters Bitcoin Mining, Aiming for $6.5 Million Monthly Returns

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NIP Group Ventures into Bitcoin Mining

NIP Group, the parent entity of the renowned esports team Ninjas in Pyjamas (NIP), revealed its foray into Bitcoin mining on Tuesday by acquiring a number of mining rigs boasting a collective hashrate of 3.11 EH/s, a key metric that indicates the processing power allocated to Bitcoin mining tasks. The firm anticipates that this venture will yield approximately 60 BTC monthly, translating to around $6.5 million based on current market valuations. However, it is important to note that this figure does not represent pure profit, as the costs associated with operating Bitcoin mining equipment, particularly electricity, can be substantial.

Establishment of Digital Computing Division

To oversee its mining endeavors, NIP Group has also created a Digital Computing Division that will handle both ongoing and future operations, as well as strategize on the potential uses of the mined Bitcoin. Despite inquiries from Decrypt, NIP Group has not provided any insights into its future plans regarding the acquired cryptocurrency.

Background in Esports

While NIP Group primarily markets itself as an esports entertainment organization, it is especially recognized for its competitive teams in games such as Valorant, League of Legends, and Rocket League. The company’s roots in competitive gaming have been a source of pride, particularly highlighted by a historic 87-win streak achieved by its Counter-Strike: Global Offensive team between 2012 and 2013, a record that remains unparalleled in esports history.

Leadership Insights

Hicham Chahine, co-CEO and founder of NIP Group, expressed on LinkedIn that the company has been exploring diverse revenue streams since its public listing last year. He emphasized that Bitcoin mining represents a relevant business vertical that aligns with NIP’s growth ambitions, indicating that more expansions into mining could be forthcoming.

Market Performance and Future Outlook

Despite the ambitious announcement, NIP Group’s stock has seen a decline of 17%, now trading at $2.13, a stark drop from its peak of $17.76 recorded in July 2024, marking an 88% decrease overall. Chahine conveyed the company’s transformative vision, stating:

“We’re not just a gaming company anymore. We are becoming a next-gen digital infrastructure company built for the entertainment era, bringing in real computing power, real operators, and real capabilities.”

Broader Trends in Cryptocurrency

This strategic shift towards Bitcoin mining aligns with a broader trend of publicly traded companies establishing crypto reserves, a strategy popularized by Michael Saylor’s Strategy (formerly MicroStrategy). Saylor’s company has witnessed remarkable success in Bitcoin investments, with a staggering increase in stock value following its initial cryptocurrency acquisition, currently holding Bitcoin valued at over $65 billion according to Saylor tracker. However, experts have cautioned that this trend could lead to unfavorable outcomes if companies encounter pressure to liquidate their holdings.

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