TopWin’s Ambitious Shift into Cryptocurrency
TopWin, a luxury watch manufacturer based in Hong Kong, is setting its sights on becoming a significant player in the corporate cryptocurrency landscape, mirroring the bold strategies of Bitcoin advocate Michael Saylor. In a recent announcement, the company revealed its intent to revamp its brand alongside a strategic partnership with Sora Ventures, a prominent Asian cryptocurrency investment fund that previously assisted in the establishment of Metaplanet’s Bitcoin reserves.
Establishing a Bitcoin Treasury
As part of its ambitious plan to create a Bitcoin Treasury, TopWin aims to adopt a digital asset approach similar to that of Saylor’s MicroStrategy. The initiative is designed to serve as a hedge against inflation while capitalizing on the expanding opportunities within Web3 technologies, as articulated in their press release. By embracing digital assets, TopWin seeks to enhance its market resilience as well.
Strategic Partnership and Investment
Sora Ventures has made an impactful investment of $150 million in TopWin and intends to diversify its portfolio by adding at least ten public companies by the end of 2025. Moreover, Jason Fang, the founder and managing partner of Sora Ventures, will join TopWin’s team as a board member and co-CEO, further solidifying the collaboration.
Rebranding to ‘AsiaStrategy’
TopWin plans to undergo a name change to “AsiaStrategy”, a title that resonates with Saylor’s successful Bitcoin-centric company, reflective of its goal to emerge as a notable corporate Bitcoin holder. However, this rebranding will require approval from shareholders and must also be officially registered in the Cayman Islands before it can be implemented.
Comparative Holdings in Cryptocurrency
Michael Saylor’s MicroStrategy has garnered respect as the largest corporate holder of Bitcoin globally, with impressive holdings of 568,840 BTC valued at approximately $59 billion as of mid-May 2023. The company’s average cost basis for these assets is $69,287, boasting a notable year-to-date yield of 15.5% for 2025. In the Asian market, Metaplanet has been recognized similarly, having gained significant traction by acquiring 1,241 BTC, which lifted its total to 6,796 BTC, exceeding $583 million, and making it the 11th largest public Bitcoin holder, surpassing the nation of El Salvador.
