WhiteBIT Launches U.S. Operations
WhiteBIT, a well-known European cryptocurrency exchange, has officially launched its U.S. operations with the introduction of WhiteBIT US, a licensed platform situated in New York. This significant development aligns with the company’s strategy to broaden its reach across the nation by obtaining operational licenses for availability in all 50 states. The exchange aims to provide American users with a robust trading experience featuring spot trading capabilities, instant exchange options, and on/off-ramp services.
CEO’s Vision for the American Market
Volodymyr Nosov, the founder and CEO of WhiteBIT and President of W Group, expressed that their entry into the American market is driven by more than just growth; it reflects the country’s active engagement with cryptocurrency and its commitment to attracting technological innovations.
“The U.S. is focused on growing the industry and strengthening its leadership in blockchain innovation,”
Nosov stated, signaling a positive outlook for the sector in the region.
Enhancing Services and Local Presence
To enhance its services, WhiteBIT US intends to integrate fiat currencies, implement Know Your Business (KYB) onboarding for institutional clients, and occasionally launch additional features like custody and liquidity solutions. As part of this expansion, the company has established its headquarters in New York and is in the process of hiring local talent to bolster its operational workforce, which currently exceeds 1,300 globally.
Celebrating Milestones and Global Expansion
The launch also coincides with WhiteBIT’s seventh anniversary, marking its transformation from a single cryptocurrency exchange into a comprehensive global fintech ecosystem that encompasses various companies engaged in crypto, payments, banking, and blockchain infrastructure. In celebration of this milestone, WhiteBIT initiated a worldwide branding campaign aimed at addressing public apprehensions regarding cryptocurrency. This campaign will include promotional material displayed in Times Square starting November 28.
Commitment to Security and Partnerships
Moreover, earlier in the year, WhiteBIT forged a significant partnership with Durrah AlFodah Holding to advance Saudi Arabia’s digital finance and blockchain initiatives. The platform also prides itself on its security measures, reporting no breaches since its inception in 2018. Recognized for its commitment to security, WhiteBIT holds the CryptoCurrency Security Standard (CCSS) Level 3 certification and remains compliant with Anti-Money Laundering (AML) and Know Your Customer (KYC) protocols. The exchange now boasts a global user base exceeding 35 million, further solidifying its position within the competitive cryptocurrency landscape.